golden pages in your rear window
client: golden pages (pagini aurii)
in brief: promotional campaign designed as a 007 quest to spot in traffic cars that had their 2005 edition of golden pages in their rear window. during a 10days period, first car spotted daily was the winner of a 1000€ cheque. campaign included: flyers, press ads, an ‘oversized’ cheque, vouchers, car branding etc.





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